Alternative ad platform

Know your number before you spend.

Set a budget and we fix your rate per 1,000 verified views, so you know what it buys before you spend. Independent publishers post your videos from their own accounts.

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The problem

Paid social isn’t too expensive. It’s too uncertain.

Most founders can’t say what their ad spend bought until the money is gone. That uncertainty is the real cost.

  1. 01

    You can’t forecast it

    Impressions are auction-priced and costs move without warning, so you can’t say what a rupee will buy next month.

  2. 02

    You can’t explain it

    To an investor or a partner, the spend only makes sense after the money is gone.

  3. 03

    You can’t repeat it

    A good month is hard to repeat when you don’t know exactly why it was good.

The opposite

Pomera sells the opposite: a fixed rate, a verified view, and a bill only for what was delivered.

Pomera doesn’t replace your Meta or Google ads. We suggest starting with 10–20% of your paid social budget.

How a campaign runs.

Five predictable steps from your video assets to verified reach. You know the rate before you spend, and you pay only for views that are verified.

Phase 01 / 05Fixed rate

Set your budget

You choose the budget. We fix your rate per 1,000 verified views before anything runs. Minimum campaign: ₹10,000. No auction, no surprise bills.

How a campaign runs.

Five predictable steps from your video assets to verified reach. You know the rate before you spend, and you pay only for views that are verified.

  1. 01Fixed rate

    Set your budget

    You choose the budget. We fix your rate per 1,000 verified views before anything runs. Minimum campaign: ₹10,000. No auction, no surprise bills.

  2. 02Brief & assets

    Share your content

    Send long-form videos, raw footage or product shots, plus a short brief. You set the claims, the do’s and don’ts and the disclosure label.

  3. 03Real accounts

    Publishers distribute

    Independent publishers turn your footage into short vertical videos and post them from their own Instagram and YouTube accounts.

  4. 04Verified

    We verify every view

    Every post is tracked through its own link and checked against platform insights. Bot traffic and fake views are filtered out. Views are counted 7 days after each post.

  5. 05Pay on delivery

    You get the report

    A report with every post link, verified views and your achieved rate. You are billed only for verified views.

Distribution Channels:
Instagram ReelsYouTube Shorts
ASCI compliant paid disclosure on every post

Every view is checked
before it is billed.

1Post data
Instagram ReelsInsights checked
YouTube ShortsInsights checked
Tracked LinksUnique link per post
2Analytics check
3Manual review
Engagement ratios
Account history check
View velocity
4Reporting
Day 7Views counted, then reported. Unverified views are not billed
1Post data
2Analytics checkⓘ
3Manual review
4Reporting
POMERA PILLARS

The platform built for certainty.

Buy short-form video distribution the way you buy media: a fixed rate, a known unit, a clear bill.

NO AUCTION DRIFT

A fixed rate

Your rate per 1,000 verified views is fixed before launch. No auction, no festive spikes. It covers publisher payouts, verification and reporting.

₹50/ 1K views
Example rate
PomeraFixed before launch
Ad auctionChanges with demand
PAY ON DELIVERY

Billed on verified views

Under-performing posts don’t consume your budget. If a post gets 500 verified views, you pay for 500. If it gets none, you pay nothing for it.

Example
Target views10,00,000Example campaign target
Verified views9,64,300Billed at the agreed rate
Shortfall35,700Extends, or the shortfall isn’t charged
NO GATEKEEPING

No follower minimum

Publishers are picked for reach in your category, not follower count.

Picked forReach in your category
Not picked onFollower count
INDIA-NATIVE

Built for Indian brands

Direct INR billing, GST invoicing, weekly UPI publisher payouts, and a WhatsApp desk.

₹ billing
GST invoices
Weekly UPI payouts to publishers
WhatsApp support
Reels and Shorts
Run from Bengaluru

Your budget

Know what it buys.

budget ÷ rate per 1,000 × 1,000 = verified views

  • Your rate per 1,000 verified views is fixed before launch
  • You are billed only for verified views
  • Minimum campaign is ₹10,000
  • Your first campaign is a free pilot

An illustration, not a promise of results. We guarantee the price and the billing, not virality.

Try itExample only
Verified views you can expect10,00,000

Your report has every post link and the verified views.

Your real rate is fixed before launch.

Your campaign

Every post and every verified view, in one place.

See what was posted, what was verified and what is still counting. Nothing is billed until it is verified.

Pomera · Brand dashboardPreview · sample data
Pomera

Overview

Sample brand · Summer launch

Verified views1,84,200Counted on day 7 after each post
Billed so far₹9,210Verified views only
Achieved rate₹50 / 1KFixed before launch
Budget left₹30,790
of ₹40,000 committed

Verified views per day

Summer launch · sample brand

Day 1Day 4Day 7Day 10Day 14

Verification pipeline

Every post is checked before it is billed.

18Posted
11Verified
6Counting to day 7
1Under review

Posts

Showing 7 of 18 · every post link is in your report

PostPlatformPostedVerified viewsStatusBilled
Summer launch · Reel 1@sample.publisher1
InstagramDay 242,300Verified₹2,115
Summer launch · Short 1@sample.publisher2
YouTube ShortsDay 238,900Verified₹1,945
Summer launch · Reel 2@sample.publisher3
InstagramDay 329,100Verified₹1,455
Summer launch · Reel 3@sample.publisher4
InstagramDay 421,700Verified₹1,085
Summer launch · Reel 4@sample.publisher5
InstagramDay 931,400*Counting · day 5 of 7—
Summer launch · Short 2@sample.publisher6
YouTube ShortsDay 1220,800*Counting · day 2 of 7—
Summer launch · Reel 5@sample.publisher7
InstagramDay 6—Under review—

* Still counting. Views are final, and billed, on day 7.

Delivery target

On track
61%1,84,200 of 3,00,000

If the campaign under-delivers, we extend it or you aren't billed for the shortfall.

Verification log

What we checked, in order

  1. Tracked link matched@sample.publisher4 · Reel 3
  2. Platform insights checked@sample.publisher3 · Reel 2
  3. Spot-check passed@sample.publisher1 · Reel 1
  4. Counted on day 7 and billed@sample.publisher2 · Short 1
  5. Analytics mismatch, under review@sample.publisher7 · Reel 5
ReportDelivery report, week 2

Every post link, verified views and the achieved rate, ready to share.

Preview with sample data. The self-serve dashboard is on the roadmap. Until it ships, we send you this report: every post link, the verified views and the achieved rate.

From the founder

“You should know what your ad money buys before you spend it. Not after the month is over.”
DhirajCo-founder, Pomera
FOUNDING COHORT · 2026

Your first campaign is free.

We’re early: no campaign has run yet, so there is no case study to show. We’re booking in a small group of founding brands first. We run your first campaign, you see the report with every post link and verified view count, then you decide.

FreeYour first campaign
FixedRate fixed before launch
₹10,000Minimum campaign after the pilot

For brands

Book your free pilot

We’re booking in founding brands now. First campaigns start in November 2026. Tell us about your brand and we’ll message you on WhatsApp to set up a short call.

  • Your rate is fixed before you spend anything
  • Billed on verified views only
  • Your first campaign is free
  • A report with every post link
  • Support on WhatsApp

Let’s plan your first campaign.

See how Pomera can help your brand reach more people through creator-led campaigns.

Your details

Step 1 of 3

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  1. 1Your details
  2. 2Book a time
  3. 3Campaign brief · Optional

No spam. Your details stay private. Privacy policy

FAQ

Frequently asked questions.

Meta and Google run auctions, so the price of your views changes with demand and can jump in peak seasons like Diwali. With Pomera, your rate per 1,000 verified views is fixed before the campaign starts. Independent publishers turn your footage into short videos and post them on Instagram Reels and YouTube Shorts from their own accounts, with the paid partnership label on, as ASCI requires. It reads like a regular post, not an ad slot.